Last Week in Digital Media (11/04 - 11/08)

Instagram Likes, Nielsen Splits, Twitter Product News, TikTok and Congress, Political Advertising

Hello

Welcome to Last Week in Digital Media, here’s the news you may have missed:

GENERAL

• Instagram will start testing hiding likes for some users in the US as soon as next week. As a reminder, Instagram already hides likes in Australia, Brazil, Canada, Ireland, Italy, Japan, and New Zealand. There is research to suggest changes like this are better for t…